Melissa Perri

Melissa Perri is a recognized expert in product management, strategy, and innovation. She helps organizations develop products that meet customer needs and drive business growth. As the CEO of Produx Labs, she consults with companies on effective product development practices. Perri is also known for her thought leadership, having authored the book "Escaping the Build Trap," which emphasizes focusing on delivering value through product management rather than just building features. Through her work, she advocates for a deeper understanding of customer problems and creating solutions that truly resonate in the market.