McDonald's Yellow

McDonald's Yellow refers to the bright, warm yellow color prominently used in the brand's logo, packaging, and marketing materials. It symbolizes friendliness, optimism, and energy, helping to create a welcoming and recognizable presence. The yellow color captures attention quickly and stimulates appetite, making it effective in attracting customers. Its consistent use across the brand reinforces McDonald's identity, fostering familiarity and trust worldwide. Overall, McDonald's Yellow is a strategic visual cue that combines psychological appeal with brand recognition.