Master Data Management (MDM)

Master Data Management (MDM) is a process that organizations use to ensure their critical data—like customer names, product details, and supplier information—is accurate, consistent, and up-to-date across all systems. By creating a single, trusted source of this key information, MDM helps companies make better decisions, streamline operations, and improve customer relationships. Essentially, it organizes and maintains vital data to reduce errors and confusion, making it easier for everyone in the organization to access reliable information.