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Market Comparables

Market comparables, often referred to as "comps," are a method used to estimate the value of an asset, such as real estate or a business, by comparing it to similar assets that have recently sold. This approach involves analyzing the prices of comparable properties or businesses in the same area or sector, taking into account differences in size, condition, and features. By examining these similarities and differences, investors or appraisers can arrive at a fair market value for the asset in question, helping buyers or sellers make informed decisions.