M&M's characters

The M&M's characters are animated candy "spokespeople" representing different flavors and personalities: Red (confident and assertive), Yellow (friendly and playful), Blue (cool and suave), Green (sassy and independent), and others like Orange (funny and mischievous). Each character embodies distinctive traits that make them relatable and memorable, helping to promote the brand through humor and diverse personalities. Their animated presence in commercials emphasizes individual traits, making the characters engaging and creating a fun, relatable way to connect consumers with the candy.