linear TV

Linear TV refers to traditional television broadcasting where programs are scheduled and broadcast at specific times on designated channels. Viewers tune in to watch live or scheduled shows, much like following a TV guide. This differs from on-demand services, allowing real-time viewing without needing recordings or streaming. It relies on broadcasters transmitting signals via cable, satellite, or over-the-air signals, and viewers watch using a TV receiver. Linear TV remains popular for live events like sports and news, offering a collective viewing experience, but has declined in popularity due to the rise of digital streaming and on-demand content.