Kiruv (outreach)

Kiruv, or outreach, refers to efforts within the Jewish community to engage and inspire non-observant or less connected individuals to discover and develop a deeper connection to Jewish beliefs, practices, and culture. It aims to foster spiritual growth and strengthen identity through educational programs, personal relationships, and communal activities. The goal is to make Jewish life meaningful and accessible, encouraging individuals to embrace their heritage at their own pace. Kiruv is rooted in a sense of caring and responsibility, seeking to inspire positive change while respecting each person's journey and perspectives.