Key Result Areas

Key Result Areas (KRAs) are the main goals or responsibilities that define an employee’s role within an organization. They specify the critical areas where success must be achieved to contribute to the company's overall objectives. Think of KRAs as the essential tasks or outcomes that an employee focuses on, such as customer satisfaction, sales targets, or project completion. Clearly identifying KRAs helps align individual efforts with organizational priorities, ensuring everyone understands what success looks like in their role. This focused approach enhances efficiency, accountability, and overall performance.