John Krosnick

John Krosnick is a prominent American social psychologist known for his research on survey methodology, political behavior, and public opinion. He has contributed significantly to understanding how people express their opinions and the factors that influence their responses in polls and surveys. Krosnick's work helps ensure that data collected from surveys accurately reflect public attitudes and behaviors, which is crucial for policy-making, market research, and understanding societal trends. He has also studied the impact of questions' wording and the order in which they are asked on survey outcomes.