Johann de Bono

Edward de Bono is a Maltese physician, psychologist, and author best known for his work in the field of creative thinking. He introduced the concept of "lateral thinking," which encourages solving problems through an indirect and creative approach, rather than through traditional logical reasoning. De Bono developed tools like the Six Thinking Hats method, which helps groups consider different perspectives in decision-making. His ideas emphasize the importance of creativity and innovation in various fields, aiming to improve problem-solving and decision-making processes in both personal and professional contexts.