Joe Weider

Joe Weider was a pioneering figure in the world of bodybuilding and fitness. He co-founded the International Federation of Bodybuilding & Fitness (IFBB) and created popular magazines like *Muscle & Fitness*. Weider developed training methods, nutritional advice, and fitness equipment that helped millions improve their health and physique. His efforts popularized bodybuilding as a sport and lifestyle, making fitness more accessible and mainstream. Known as the "Father of Bodybuilding," Weider’s influence shaped modern fitness culture through innovation, education, and dedication to promoting physical health.