Joanna O'Connell (Forrester Analyst)

Joanna O'Connell is a prominent analyst at Forrester Research, a leading market research company that focuses on technology and business trends. She specializes in digital marketing, data strategies, and customer experience. O'Connell helps organizations understand how to leverage technology to reach customers effectively and enhance their engagement. By analyzing market data and trends, she provides valuable insights and recommendations that assist businesses in making informed decisions to improve their marketing strategies and overall performance. Her work is influential among companies looking to navigate the ever-evolving digital landscape.