Japan Tea Association

The Japan Tea Association is a professional organization dedicated to promoting and improving the quality of Japanese tea. It supports tea growers, producers, and researchers by providing standards, education, and research to preserve traditional tea-making techniques and enhance product quality. The association also works to promote Japanese tea internationally, ensuring consumers receive authentic, high-quality tea experiences. Its activities help maintain Japan’s reputation for excellence in green tea, matcha, and other tea varieties, fostering the industry’s growth and sustainability.