James Surowiecki

James Surowiecki is a journalist and author known for his work on decision-making and collective intelligence. He wrote the book "The Wisdom of Crowds," which argues that large groups of people can often make better decisions than individuals or small teams, provided certain conditions like diversity of opinion and independence are met. He emphasizes that, under the right circumstances, the collective judgment of many can yield accurate and effective results, highlighting the importance of valuing diverse perspectives and avoiding groupthink in both business and society.