J. Walter Thompson

J. Walter Thompson (JWT) is one of the oldest and most influential advertising agencies, founded in 1864. It specializes in creating and managing advertising campaigns for brands, helping them connect with consumers through compelling messages across various media. JWT is known for developing innovative marketing strategies, building strong brand identities, and understanding consumer behavior. Over the years, it has worked with many major companies worldwide, shaping advertising trends and reflecting cultural changes. Today, JWT operates as part of WPP, one of the largest marketing and communications groups globally, continuing to lead in creative and strategic advertising solutions.