J.D. Power Initial Quality Study (IQS)

The J.D. Power Initial Quality Study (IQS) measures how well a new vehicle performs within the first few months of ownership. It surveys owners about problems they experience, such as mechanical issues or design flaws. The goal is to identify which automakers produce the most reliable, high-quality vehicles right after purchase. Results help consumers make informed decisions and encourage manufacturers to improve quality. The IQS is widely respected in the auto industry as an indicator of initial vehicle dependability and customer satisfaction.