image of the city

The image of the city refers to how a city is perceived by its residents, visitors, and the outside world. It encompasses the city's cultural identity, architectural style, cleanliness, safety, and the overall quality of life. Factors such as landmarks, public services, and community engagement shape this image. A positive city image attracts tourism, investment, and residents, while a negative perception can lead to decline. Thus, cities actively promote and manage their image to enhance their reputation and encourage growth, making it an essential aspect of urban development and planning.