"Grinding It Out: The Making of McDonald's"

"Grinding It Out: The Making of McDonald's" is a memoir by Ray Kroc that recounts his journey to turn a small hamburger restaurant into the global fast-food giant McDonald's. The book details his perseverance, innovative business strategies, and the challenges faced in expanding the franchise. Kroc emphasizes hard work, vision, and determination, illustrating how persistence and attention to quality and service helped transform McDonald's into a household name. It offers insights into entrepreneurial grit, emphasizing that success often involves relentless effort and overcoming obstacles.