Image for Global Business Network

Global Business Network

Global Business Network (GBN) was a consulting firm specializing in strategic foresight and scenario planning. It helped organizations anticipate future trends and uncertainties by exploring various possible scenarios, enabling better decision-making. GBN used collaborative thinking, research, and analysis to identify potential risks and opportunities across global markets, helping clients adapt proactively in a complex, changing world. Although it closed in 2014, its methodologies continue to influence strategic planning practices across various industries.