GIS in Tourism Research

Geographic Information Systems (GIS) in tourism research involves using technology to analyze and visualize geographic data related to travel and tourism. It helps researchers and businesses understand patterns, such as popular destinations, tourist demographics, and travel behaviors. By mapping this data, stakeholders can make informed decisions about marketing, infrastructure, and resource management, ultimately enhancing the visitor experience and promoting sustainable tourism development. GIS provides valuable insights that support effective planning and management in the dynamic field of tourism.