Front-end Innovation

Front-end innovation refers to the early stages of developing new products or services, focusing on generating ideas and understanding customer needs. It involves research, brainstorming, and exploring opportunities before creating a final product. This process can include market analysis, prototyping, and collaborative efforts with various stakeholders to ensure that the ideas align with consumer desires. Essentially, front-end innovation sets the foundation for successful product development by identifying what people want and need, ensuring that the final outcome is both relevant and impactful.