explicit attitudes

Explicit attitudes are the consciously held beliefs or feelings people openly express about something, such as a person, idea, or group. These attitudes are deliberately accessible, meaning individuals are aware of them and can articulate them clearly. For example, if someone says they like a certain brand or dislike a particular type of music, they are expressing an explicit attitude. These attitudes can be affected by personal experiences, social norms, and conscious reasoning. They are different from implicit attitudes, which are subconscious and may influence behavior without our awareness.