Experimental Analysis of Behavior (EAB)

Experimental Analysis of Behavior (EAB) is a scientific approach that studies how behavior is influenced by its environment through controlled experiments. Researchers observe and measure how specific stimuli or consequences, like rewards or punishments, affect a person's or animal's actions. By manipulating variables systematically, EAB aims to understand the principles that govern learning and behavior. This method provides evidence-based insights into why behaviors occur, which can inform techniques for behavior change and improve practices in education, therapy, and other fields.