Eric Ries (entrepreneur)

Eric Ries is an entrepreneur best known for developing the concept of the "Lean Startup," a methodology for building and managing startups more efficiently. His approach emphasizes rapid experimentation, validated learning, and iterative product development to reduce waste and improve chances of success. Instead of traditional planning, Ries encourages entrepreneurs to build a minimum viable product, gather customer feedback, and adapt quickly. His ideas help startups innovate faster, make better decisions, and increase the likelihood of creating products that meet market needs. Ries's principles are widely adopted by startups and businesses striving for more agile and customer-focused innovation.