Equal Merger

An equal merger occurs when two companies of similar size and strength combine to form a new organization, often with shared ownership and control. This type of merger typically aims to pool resources, expand market reach, or improve competitiveness. Both companies agree to merge on relatively equal terms, meaning neither dominates the other, and they often share leadership and ownership equally or proportionally. It's a strategic way for companies to grow and achieve benefits that might be harder to realize alone.