
Entertainment Software Association (ESA)
The Entertainment Software Association (ESA) is a trade organization that represents the video game industry in the United States. Founded in 1994, its primary roles include advocating for the interests of video game companies, promoting the industry’s positive impact on the economy and culture, and overseeing initiatives like the rating system for games to inform consumers about content. The ESA also organizes events, such as the annual Electronic Entertainment Expo (E3), where developers showcase new games and technology. Overall, the ESA plays a crucial role in supporting and advancing the video game industry.