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Drive (book)

*Drive* by Daniel H. Pink explores what motivates people, emphasizing that true motivation comes from within. He identifies three key elements: autonomy (the desire to control one’s work), mastery (the urge to improve at something meaningful), and purpose (the need to connect to a bigger goal). Pink argues that traditional rewards like money often don't promote long-term motivation and that fostering intrinsic motivation leads to more engaged and creative individuals. The book draws on research from psychology and business to show how understanding these factors can improve personal satisfaction and organizational performance.