Disavow Tool

The Disavow Tool is a feature offered by search engines like Google that allows website owners to inform them about certain external links pointing to their site that they consider spammy, low-quality, or untrusted. By submitting a list of these links, owners help search engines understand which links should not influence their site's ranking. This can prevent negative effects on search rankings caused by harmful or irrelevant backlinks. It’s a way to maintain a site's SEO health by managing unwanted or potentially damaging links, ensuring that search engine assessments are fair and accurate.