
Digital Commerce
Digital commerce, or e-commerce, refers to the buying and selling of goods and services through online platforms and electronic systems. It involves digital transactions, digital payment methods, and electronic communication between businesses and consumers. This allows shoppers to browse products, place orders, and make payments via websites or mobile apps, often with quick delivery options. Digital commerce enables businesses to reach a global audience, operate 24/7, and streamline their sales processes. It has become a fundamental part of modern consumer behavior, transforming traditional retail into a convenient, accessible digital experience.