Digital collateral

Digital collateral refers to digital assets used by organizations to support marketing, sales, and branding efforts. This includes items like PDFs, videos, images, presentations, and digital brochures that showcase products, services, or the company's value. It’s essentially the online or electronic version of traditional marketing materials, designed to engage customers, communicate key messages, and support sales processes. Digital collateral can be easily shared via email, websites, or social media, making it a flexible and cost-effective way for businesses to present their offerings consistently and professionally in the digital space.