Deceptive Practices in PR

Deceptive practices in public relations involve intentionally misleading or omitting information to shape public perception or gain unfair advantage. This can include spreading false claims, hiding key facts, or manipulating visuals and messages to create a misleading impression. Such tactics undermine trust and can have legal or ethical consequences. Ethical PR emphasizes transparency, honesty, and integrity, ensuring that communications accurately represent the facts and respect the audience's right to truthful information.