Criteo SA

Criteo SA is a global technology company that specializes in digital advertising. It helps online businesses reach the right customers by analyzing user data and delivering targeted ads across websites and apps. Using advanced machine learning, Criteo predicts what products or offers a person might be interested in, increasing the chances they’ll make a purchase. The company’s solutions are designed to boost sales for advertisers while providing a more personalized shopping experience for consumers. Criteo primarily earns revenue by partnering with e-commerce and retail companies seeking to improve their online advertising effectiveness.