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Criteo Dynamic Retargeting

Criteo Dynamic Retargeting is a digital advertising method that automatically displays personalized ads to people who have already visited a website or shown interest in its products. Using data about their browsing behavior, Criteo creates tailored ads that showcase the specific items they viewed, encouraging them to return and complete a purchase. This process helps businesses reconnect with potential customers, increasing the chances of conversion. It’s a smart, automated way to serve relevant ads, making advertising more effective while providing a more personalized experience for users.