consumer activism

Consumer activism refers to the efforts of individuals and groups to promote positive change in business practices and policies through their purchasing decisions and advocacy. It involves encouraging responsible corporate behavior regarding environmental sustainability, ethical labor practices, and social justice. Activists may boycott companies that engage in harmful practices, support those that align with their values, or raise awareness about issues affecting consumers and communities. By leveraging their collective power, consumers aim to influence businesses to be more accountable and operate in ways that benefit society and the environment.