Competitive Advantage Analysis

Competitive Advantage Analysis is a method used to understand what makes a company better than its rivals. It examines factors like unique products, superior technology, effective marketing, or strong brand loyalty. By identifying these strengths, a company can leverage them to attract more customers, increase profits, and improve its position in the market. This analysis helps businesses focus on their distinctive capabilities and find ways to maintain or enhance their edge over competitors, ensuring long-term success.