Code of Ethics for Pharmaceutical Marketing

The Code of Ethics for Pharmaceutical Marketing sets guidelines to ensure that drug companies promote their products responsibly and ethically. It emphasizes honesty, transparency, and respect for patients and healthcare providers. Companies must provide accurate information about their medications, avoid misleading claims, and ensure that their marketing does not unduly influence medical professionals. The code also discourages excessive gifts or incentives to healthcare providers. Overall, it aims to prioritize patient safety and well-being while fostering trust in the pharmaceutical industry.