Chief Customer Officer (CCO)

A Chief Customer Officer (CCO) is a senior executive responsible for ensuring a company's customers have a positive experience. They focus on understanding customer needs, improving service quality, and building strong relationships. The CCO works across departments like sales, marketing, and support to align strategies that enhance customer satisfaction and loyalty. Their goal is to ensure the company delivers value, retains customers, and promotes long-term growth by prioritizing the customer perspective in decision-making. Essentially, they serve as the voice of the customer at the executive level.