Center for Alcohol Marketing and Youth

The Center for Alcohol Marketing and Youth (CAMY) is an organization aimed at researching and addressing the impact of alcohol advertising on young people. It analyzes marketing strategies used by the alcohol industry and advocates for policies to reduce youth exposure to these ads. CAMY aims to promote public health by highlighting the potential risks of underage drinking and the influence of alcohol marketing. By providing data and resources, it supports efforts to create a safer environment for youth, ensuring they are less susceptible to alcohol promotion.