case law on advertising

Case law on advertising primarily revolves around ensuring that advertisements are truthful and not misleading. Courts have addressed issues like false claims, deceptive practices, and unfair competition. Key cases have established that advertisers must substantiate their claims, especially for health or performance benefits, and that any disclaimers must be clear and prominent. The landmark case of *Central Hudson Gas & Electric Corp. v. Public Service Commission* set a test for regulating commercial speech, balancing government interests against the right to free expression. Ultimately, case law seeks to protect consumers while allowing businesses to advertise their products.