Cadbury Purple

Cadbury Purple is a distinctive shade of deep, rich purple that serves as the brand’s iconic color. It was first introduced in the 19th century and has become synonymous with Cadbury's chocolate products. The color helps create strong brand recognition and conveys qualities like luxury, tradition, and indulgence. Officially known as Pantone 2865 C, the shade is carefully standardized to ensure consistency across packaging, advertising, and retail environments worldwide. Its unique hue sets Cadbury apart from competitors and enhances the overall brand identity, making it instantly recognizable to consumers.