Business Modeling

Business modeling is the process of creating a visual or descriptive representation of how a business operates and delivers value to its customers. It outlines key components such as target customers, products or services, revenue streams, costs, and the overall structure. By mapping these elements, businesses can better understand their strategy, identify opportunities for growth, and improve decision-making. In essence, a business model serves as a blueprint that guides the company on how to generate income and sustain itself in a competitive market.