Business Metrics

Business metrics are measurements used to evaluate a company's performance and progress toward its goals. They provide quantifiable data such as sales revenue, profit margins, customer satisfaction, or website traffic. These metrics help business owners and managers understand what’s working well and identify areas needing improvement. By tracking relevant metrics regularly, companies can make informed decisions, allocate resources effectively, and steer their strategies toward growth and success. Essentially, business metrics act as benchmarks that monitor the health and efficiency of a business over time.