Betty Crocker (character)

Betty Crocker is a fictional branding persona created by the General Mills company in 1921 to promote their food products. She is portrayed as a trusted, friendly home cook and baking expert, serving as a symbol of reliability and expertise in baking and cooking. Over the years, Betty Crocker has become a cultural icon representing quality recipes, cookbooks, and baking products, helping consumers feel confident in their culinary efforts. Though not a real person, her image and voice are used in advertising, packaging, and media to connect with families and home cooks nationwide.