Audience Interpretation

Audience interpretation refers to how different individuals understand and make meaning of a message, such as a speech, advertisement, or piece of art. Because people bring their own experiences, beliefs, and emotions, they may interpret the same message in various ways. This process is influenced by personal and cultural contexts, which shape how we perceive, decode, and respond to content. Understanding audience interpretation helps creators craft messages that effectively communicate intended ideas and resonate with diverse viewers or listeners.