Attitude-Behavior Consistency

Attitude-behavior consistency refers to the degree to which a person’s actions align with their expressed beliefs or feelings. Ideally, if someone has a positive attitude toward recycling, they would consistently recycle in their daily life. However, this consistency isn’t always perfect due to factors like social influences, habits, or situational barriers. Understanding this concept helps explain why people's behaviors sometimes differ from their stated opinions, highlighting the complexity of human motivation and decision-making in applying personal beliefs to real-world actions.