
Aroma Design
Aroma Design is the process of deliberately creating and selecting scents to evoke specific feelings, enhance experiences, or establish brand identity. It integrates knowledge of fragrances, psychology, and sensory science to craft environments or products that appeal to the sense of smell. By carefully choosing and combining scents, Aroma Design influences moods, encourages comfort, or reinforces brand recognition, making spaces more inviting or products more memorable. It's widely used in retail, hospitality, and wellness settings to improve customer experience and create a distinct, memorable atmosphere through scent.