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Armstrong's guidelines for forecasting

Armstrong's guidelines for forecasting emphasize that forecasts should clearly state their purpose and assumptions, reflect all relevant information available at the time, and remain adaptable as new data emerges. He advises using multiple methods to verify findings, avoiding excessive reliance on a single model. Forecasts should also include measures of uncertainty, acknowledging inherent unpredictability. Overall, the guidelines promote transparency, careful judgment, and continuous updating to produce more reliable and credible predictions in business and economic contexts.