American Apparel

American Apparel was a clothing manufacturer and retailer based in Los Angeles, known for its trendy, casual apparel and commitment to ethical practices. Founded in 1989 by Dov Charney, the brand became famous for its Made in the USA clothing and provocative advertising. It positioned itself as a pioneer in the "fast fashion" movement, celebrating individualism and inclusivity. However, the company faced criticism over labor practices and legal issues, leading to its bankruptcy in 2016. Despite its struggles, American Apparel has remained a symbol of a specific era in retail and fashion culture.