Amazon Live

Amazon Live is a streaming platform where sellers, influencers, and brands showcase products in real-time video broadcasts. It allows viewers to watch product demonstrations, ask questions, and make purchases directly within the stream. This interactive format helps customers understand product features and benefits more effectively, often with special deals or promotions. Amazon Live aims to enhance the shopping experience by combining entertainment and commerce, making it easier for consumers to discover and buy products while engaging with hosts and community viewers.