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Advertising Budget

An advertising budget is the amount of money a business sets aside to promote its products or services. It helps determine how much to spend on various advertising efforts likeTV, online ads, social media, and print materials. This budget ensures that marketing activities are planned and controlled, aligning with the company's goals and financial capacity. Proper budgeting allows a business to reach its target audience effectively without overspending, ensuring a good balance between investment and return on marketing efforts.